Getting traffic to a new or old website can be a difficult task, at first, if you do not have a plan. One great way to get your website known is to start with your family and friends. Ask them to go to your site and check out what you have going on. Once they have checked out your site ask them to pass the info on to the people that they know as well. This will help generate some traffic flow to the site. A small community of user can quickly turn into a large number.
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Once you get people there, you want them to continue to return as well. A great option to get people to come is to offer discounts or special onetime deals. Many sites offer a small discount on your first order. This is the kind of thing that a lot of users are looking for. “Buy one, get one” is a great tactic to get people to your site. People truly feel that they are getting a great deal with these kinds of offers. Free shipping on orders that are more than a certain amount is also a good way to get people to buy from you. If there are two products for the same amount, then the price of shipping could be the deciding factor. Eliminating the shipping will greatly increase your chances of a sale in a large market.
Placing your items for sell on sites such as eBay and Amazon will greatly increase the traffic and the possibility of sales. Your items on a popular shopping site with a back link to yours will allow the purchaser to search your site for more items. This will give you a higher percentage of a sale and a return visit.
Once you get people to your site, you want to use this opportunity to prompt them to return. Offering customers a place to sign up for newsletters or updates is a great way to remind people of your site since these reminders will go directly to their personal email address. Emailing new deals is a great way to increase your odds of returning customers. Emailing customers is great, but often times these emails are just deleted. Using a strong tag line offering a great deal will increase the odds of them actually reading the email or newsletter. Frees shipping or new product information is great way to get their attention.
While you are trying to get people to your site, you are going to come across things like AdWords offered by Google. This is a great way to generate traffic to your site, but these services are not free. Generating traffic to your site will mostly cost you some money at one point in time. Using a “pay per click” service is definitely a great option for getting your web address available for a lot of people to see. Though this kind of service is not a guarantee, it will still increase the odds of visitors. The more visitors that you have; the higher chance you have to make money. There is no way to guarantee how much money you will make, but this service gives you a better chance of visitors to your site on a daily basis.
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