Starting a career in SEO is more interesting, but without having enough knowledge on where this career will take you, what it has for you, and what you need to successfully develop your career and skills, can be really factor.

You should have a clear vision and understanding about SEO for making your career in more smooth and flexible.

As we all know, if you take time in your beginning of career to find out what you really want to do in your life (which is a really hard question to answer) can save you from wasting your time and skills.

Plus, this will bring you more confidence in your life because all of your focus and energy will be on the things that you really want to engaged. In India, there has always been the so many opportunity to get a job in any career field, and Digital Marketing or SEO field is no different. This includes 

Job seekers should register and upload resume on popular job portals such as Naukri, Sulekha, Shine etc where you can find latest jobs openings and apply. This website will help employer to reach you by visiting your resume, qualification, and experience for the job designation that best fit to your profile.

You have a graduation or diploma and you apply for a job in a particular company directly.
You participate in job fairs where you meet employer face to face, fill your resumes in order to get a job.

Job searching with no work experience can be difficult and frustrating, but with some confidence in yourself and hard work, you can get one. Elase you have attended any digital Marketing course or certification course in SEO will be a plus point for you.

Here are few helpful tips for SEO job seekers that will help you successfully get a job as a search engine optimizer.

• Make Sure You are Interested in SEO Field/Digital Marketing
• Be Aware of Your Career and Future Scope
• Educate Yourself
• Do it Yourself or Start a Job
• Build Your Personal Brand
• Connect with People
• Exhibit Your Skills
• Keep Learning, Try New Things and Experiment

Let’s explore in detail.

1. Make Your Interest in SEO Field/Digital Marketing Strong

At first step is to setting up a assurance that you actually want to build-up a job in SEO/digital marketing field. You are sure about it. I mean, you are damn sure about this.

The activities and role of SEO is unpredictable because of the changing nature of user expectations and search engine algorithms. If you want a stable job with no or little changes/upgrades, then SEO or digital marketing is will not suits for you.

2. Be Aware of Your Career and Future Scope

Explore all things – scope, role, qualification required, skills set that you need for your SEO career here –

Ask yourself the following questions:

• Is this career worth it for long?
• What does the future aim?
• What would be the satisfying role for you?
• Would you love doing this all your life?
• Do you have all the skills required for this job – technical skills, communication skills, research skills, and creative skills?

3. Ready by Educating Yourself

To becoming an SEO or digital marketing specialist doesn’t require any degree or higher qualification because it requires a diverse skill set.

Think about online seo courses, short digital marketing courses, attending events, seminars, conferences and subscribe or read top SEO blogs.

Make sure to educate you for these skills and digital marketing concepts –

• Web development concepts, HTML and CSS fundamentals 
• A sound knowledge of how search engines such as Google work 
• On-Page and Off-Page SEO factors 
• A sound knowledge of Google Webmaster Tools 

Web analytics such as how Google analytics measures traffic and a good understanding of user engagement metrics such as bounce rate, time on page etc.
A sound knowledge of social media such as Facebook, Twitter, and LinkedIn
Knowledge of tools such as Google Search Console, Small SEO Tools, Google Structured Data, Google PageSpeed Analysis etc.
A basic understanding of user experience and customer behavior in online world
Technical and advanced SEO concepts such as canonicalization, Co-occurrence, citation, Schema usage etc.

4. Do it Yourself or Start a Job

Now you have a good knowledge of SEO

Now, you have two options – either to get a job as an SEO trainee/fresher in a company or use your network or freelance site to find work.

Take the time to really understand why you do the things you do at work, instead of simply just doing because this is your job. Asking question is a great way to learn on the job. Ask colleagues, help them and brainstorm new ideas to solve problems.

5. Build Your Personal Brand

First have to do personal promotions. The personal brand is just as important as building your company’s brand because people want to know about you, about who is behind the blog, service or business.

Doing SEO good in on-page or off-page or public relations, link-building, analytics – your choice. Once you know how you want your personal brand to be display, you can put yourself out there to market you better.
Here are few tips on how you can build your personal brand in SEO industry:

• Be authentic, helpful, and more visible in SEO industry.
• Be the same person on social media as you are in real life.
• Have a personal website or blog to show your skills, services and to share your knowledge with others.
• Become a trusted source of information, latest updates, and news in the industry.

6. Connect with People

Contacts is one of the important things in building a strong career in digital field. A lot of people face trouble when it comes to networking and socializing with other people. Connecting with like-minded people, industry experts, influencers, will not only help you learn a lot of new things but also draw their attention and career opportunities.

Use these tips to build a strong professional conections –

Use social media networks such as Facebook, Twitter, and LinkedIn to connect with people. Attend events and conference, that gives you the chance to connect with the right people, get inspiration, gather knowledge and learn about your industry.

By joining various forums on SEO, social media, connect marketing etc. you can better connect with other people, communicating information and expand your knowledge base

.
Make sure you are building a diverse professional network by adding people from different backgrounds, roles, and industries.

7. Offer Your Skills

This is the time to put your skills, theoretical knowledge into practice. There are many opportunities for those wishing to try new things and work online. Put your SEO skills online and test them out.

Here are few great ways to do the same –

a) Set up a blog
If you love writing, why don’t you give advice, talk to people and offer your skills in form of written content such as blogs? You can test and experiment new things and stratagies in SEO on your blog and share the results with your audience.

Plus, it is a great way to become a brand and earn extra income by reviewing SEO tools, services, and putting other advertisements on your site.
b) Offer a free SEO analysis

You can start by offering a free SEO analysis/audit to businesses. The high-quality auditwork may result in the likelihood that businesses will recommend to others about you or will take your paid services.

c) Become a freelancer

Sites like Upwork and Freelancer allow businesses to find expert freelancers for their work. You can set up your profile and offer your SEO skills to businesses, which could be anything from on-page SEO audit, link building, social media promotion to competitor analysis.

These portals also make sure a smooth communication between you and businesses and a trusted transfer of money.

8. Keep Learning, Try New Things and Experiment

Continuous learning is critical because of the nature of SEO industry, changing economic and technological conditions. And search engines such as Google constantly refine their algorithms, SERP display, and webmaster guidelines.

Emerging need for organic traffic, improving user experience, site usability and delivering quality content – this all requires a good amount of expertise which comes from continuous learning and practicals and experimenting new things.

Remember SEO is not suitable for everyone. If you like learning, experimenting and doing new things that you can do for your entire life, only then only go for finding seo course across in your location. SEO is not an adventure where you need a lot of skills, technical and non-technical to survive, its all about passion.

Areva Digital help for job seekers with most promising career building courses such as Diploma in Digital marketing, SEO, Social media marketing, Search engine marketing, Email Marketing etc. Businesses are putting more focus on marketing their business than ever before. Continuous practise and good pay are just some of the benefits, SEO professionals can look forward. We have fully equipped institutes with experienced trainers.  Join for digital marketing course in kochi, coimbatore, calicut, Trivandrum.

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