These days growing your Business is no easy task, with all the responsibilities you have the last thing you want to worry about is updating and maintaining your website. Here are some tips and tricks and what you need to do in order to keep your Kelowna website design relevant and effective, letting you focus on growing your business.

Video

Statistics show that 78% percent of users watch online videos each week, which means adding a video to your Kelowna web design is a must. There are a few ways you can incorporate videos into your website. You could have a video playing in the background of a large slider on your home page, with calls to action and buttons overtop. Or you can simply embed a Youtube video on your home page throughout the content. This adds a dynamic to a page that could otherwise look static and boring. Having a custom made video done by your marketing agency in Kelowna can also help to get your brand out there.

Animation and Calls to Action

Calls to action are one of the most important things you can do to generate leads from your website. Having calls to action throughout your site allows your users to easily find the information they are looking for, or contact you. Though they are extremely important, calls to action aren’t exactly a new technique, so adding some animation can help catch the users attention and push them to engage with the call to action.

Typography

Back in the day most websites were limited to the fonts they were able to use, so most websites all looked the same using fonts like Arial and Times New Roman. But these days more and more fonts are becoming web friendly, which means you are able to use custom fonts making your Kelowna web design much more appealing. Keeping your branding consistent throughout your website is key, so using a font that matches the font in your branding, is something you will want to do in your website design.

These are just a few tips on what you can do with your website to help grow your business, but if you’re looking to have someone take control of your website, and make these decisions for you, then contact your local Kelowna web design company, Atomic 55, about getting a website today!