Have you heard of Local SEO? Wondered its significance? Well, here’s all you need to know about employing Local SEO services to rank better.

The Basics

Simply put, Local SEO is optimizing your website to show up on top of results for searches conducted by locals. For example, if you are situated in London, and you type in Local SEO services in the search bar, then companies providing these services and are situated near you will be displayed on top, just because they have optimized their website to rank locally.

Importance of Local SEO

• People often try to find solutions closer to home, so you have more customers near you than afar.
• Local Marketing SEO doesn’t cost a dime.
• Chances of viewers turning into leads is very high.
• A local Search Engine Optimization campaign is highly targeted and will promote your products or services to the right customers.

How to Go About Beginning Your First Local Search Marketing Campaign

Like any business venture or Campaign, this requires carefully structured thought and a well-formulated strategy. You need to be visible or listed in all directories, have a noticeable online presence and should showcase how valuable you can be to the customer.

Here’s how you do the same.

1. The first step is to create a My Business Listings Google Page.
2. The second step is to provide consistency – all your business names, profiles, logos, phone numbers should be the same.
3. The third step is to get yourself listed in all the local directories, such as the Phone Book, that is of significance to your current location.
4. The fourth step is to showcase quality – Get some good reviews and testimonials from your clients.
5. Optimize your website with sufficient keywords to make it rank for any relevant keywords, such as Local SEO Services NY, if you are located in New York.
6. Don’t just focus on Google. Get listed with other search engines as well such as Bing, Yahoo, DuckDuckGo, etc.
7. Did I mention keywords?

If you are just beginning your first campaign, you might find it difficult to get your head around all this information. Fret not, you can always hire Local SEO Marketing Services to get a custom campaign created for you.

Sun Media Marketing has the manpower, time and expertise to implement every aspect of a proven Local SEO Strategy. Get in touch with us now.