Snapchat was better of the bunch in 2016, when it came for an instant video share to express your moods and emotions. However, the ‘Ghost booed’ mobile app was struck with jolts in the back with Instagram’s latest add-on to its photo-sharing platform. The biggest competitor Instagram showed Snapchat who’s the boss with minimalist to the maximizing effect features. Meanwhile, a massive drop was observed for Snapchat users according to the new IOP filing stats.

Snapchat growth slowed 82% after Instagram Stories launched

However, according to social media growth analysts, it wasn’t sure that if Instagram stories was one of the main reasons for Snapchat’s active-user bankruptcy. Nevertheless, one thing was for certain, Snapchat’s downfall was showing cues of correlation with Instagram’s step-forward success of its in-built stories patch update to its platform.



Yearly quarters’ showed clear evidences how Snapchat was once a one of a kind standalone social media app for mobiles. In Q1 2016, Snapchat had almost 122 million daily active users and boomed with a generous 14 percent. The second quarter was a great success session for Snap Inc.

The Throne Keeper

Snapchat was the throne keeper of those minuscule social clips only watchable for a 24 hour period. All credit goes to the massive amass interest in full-screen visual interaction and a lack of competitors online due to its unique usability.

Shockingly, right at the very end of the Q3 phase, Snapchat showed a decline in its popularity, stating it was due to those technical errors with new products roll-out that reserved its growth ratio to ramp up more. As it began, Snapchat wasn’t a player anymore of its very own established league, as Instagram ambushed most of its counterparts with some amazing supplements triggered right into the biggest photo-sharing app. Similarly, trench coats fashionable personify panache was won big time by the all-new Mens Leather Jacket, and it was convincingly merch-magical indeed.

Snapchat was booming with its yellow and white ghost glory and hailed more than 150 million users. Right at the Q2 quarter, Snapchat had a growth rate of a well-credited 17.2 percent and was thriving at its best quarter close phase.

Signs of Obliterating Annihilation

All of a sudden, it didn’t did well to comply well with users’ growth approval, slowing down to just close at about 153 million users at its Q3, an alarmingly inhibited growth rate of just around 7 percent. The last and final quarter Q4 showed signs of obliterating annihilation performed by Instagram Stories on Snapchat, which endorsed only 3.2 percent during this time interval.



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Instagram’s clone version

On the other hand, Instagram’s clone version of Snapchat was introduced to its already 300 million active daily users and 500 monthly active users. In about only two months, this feature became familiarized with 100 million daily active users of its own on the biggest photo-sharing phenomenon. August 2nd was the biggest game-changer for Instagram, snatching Snap Inc.’s reputation of having the most inimitable 24 hour long availability video-clip sharing feature.

Instagram’s Story feature

Snapchat was ultimately overthrown and consummated by Instagram’s Story feature, and even showed signs of decline against the Social networking parent website Facebook. Mark Zuckerberg’s website grew 4.2 percent users in Q4 and reached an approximate 1.23 billion users, while Snapchat witnessed its biggest sank amid its failure.

In order to behold users with something innovative enough to beat other social media trends, Snapchat failed miserably and never should signs to benefit users with something more intuitive as it once used to be.

Snapchat has revived

Snapchat felt on to its knees at the hands of Instagram with its storytelling feature, which was later on integrated with multifaceted editing features. Today, Snapchat has become obsolete when it comes to any massive scale up gradation to give users’ a beyond-belief factor that Snapchat has revived its glamorized ghostly appearance.

Now, if you see those animated cartoon cat faces with ears and whiskers, it’s more like some other app than Snapchat. All these augmented reality elements have grown copiously on many other social media platforms.

Dejectedly, it stands about just only to 25-30 million users and this populace is going further down the smart phone social apps gut. Snapchat’s growth rate has slowed on to a wretched users’ scale of up to 82%, and it feels that there is no way back to it.

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