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The Importance Of Finding Your Niche
2017-03-23 12:00
I recently spoke with a new Member of Christian Small Publishers Association (CSPA) who has produced a book on forgiveness. We were speaking of the importance of knowing who the target audie… Read More
Is Your Message Distilled?
2017-03-20 12:00
To distill means to condense or refine. Distilled water is water that has had most of its impurities removed through the process of distillation. Distillation involves boiling the water and… Read More
2017-03-13 12:00
The last week of February, Christian Small Publishers Association (CSPA) took ten of our Member authors to the NRB Proclaim 17 convention. NRB stands for National Religious Broadcasters. Thi… Read More
Desire: A Tool For Book Promotion
2017-03-09 12:00
Desires. We all have them. We may desire to lose weight, exercise more, be better at time management, or read the Bible more. Interestingly, a recent study by Barna revealed that reading the… Read More
Fresh Insight Into Book Buying Behavior
2017-03-06 12:00
I have a confession to make. I have never purchased an ebook. I read ebooks on a Kindle app, but every ebook on my Kindle app I acquired for free. I do buy books. However, if I am going to s… Read More
Sales Of Indie Books Continue To Grow
2017-03-02 12:00
Independent publishing (aka self-publishing) is here to stay. The number of books produced and sold by independent authors continues to grow. I think this is great news! Data Guy over at Au… Read More
The Demise Of The Christian Bookstore
2017-02-27 12:00
The news broke last week that Family Christian stores are closing. The decline of the Christian bookstore continues. Family Christian declared bankruptcy two years ago, in 2015. Not wanting… Read More
What Your Readers Want
2017-02-20 12:00
Every author wants to attract readers for their books. After all, readers equal sales. But, what do readers want? How do you attract readers to your books? Enter content marketing. Content m… Read More

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Marketing Christian Books | A Personal Guide to this Unique Market


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