Not even a collection of stage-blazing performances from the likes of Nicki Minaj, Jennifer Lopez, Ariana Grande, and more were enough to help this year’s MTV VMAs drum up some respectable viewership figures. After netting their lowest ratings ever with the 2017 showing (click here for details), the hopes were probably a bit higher for this year’s.
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Preliminary figures revealed after the show’s first airing offered a bleak outlook, one confirmed by today’s final figures that indicate the 2018 edition of the MTV VMAs were their lowest rated in history.
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