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Martech Advisor Blog
The world's leading source for marketing technology news, research, product comparisons & expert views.
2017-04-17 14:26
The cloud creates an environment where technology can be highly scalable, agile, and cost effective to meet the demands on the business. Matthew Mobley, EVP & CTO at Merkle explains why… Read More
2017-04-17 13:45
David Ratcliff, CEO at Vendemore discusses why measuring marketing results by counting leads is not a valid way to evaluate success, particularly during the age of Account Based Marketing Read More

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