Why didn't my site appear in search engine results automatically after publication? Every day, thousands of websites appear on the Internet, and most of them aim to occupy an honorable space at the top of search engine results for a variety of key queries. These expectations are not always the reality, often causing issues to arise from the very start. "Why isn't my site appearing in search engine results after hitting 'publish'?" - this is perhaps one of the most frequent questions that we face every day. So we’ll share the reality of this predicament with you. The first reason is quite simple: the search engine needs time to crawl and find the new site. Let me provide some background information about the way search engines work.