2024-04-17 13:24
Managing cash flow is a cornerstone of financial health for businesses across all sectors. A robust cash flow enables a company to meet its obligations, foster growth, and maintain stability… Read More
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Cogent Analytics Knowledge Center Blog
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The Cogent Knowledge Center is a library of blogs with valuable information for small business owners. Cogent provides how-to's and tips on improving business performance and increasing profitability.
2024-04-17 13:07
Maximizing Business Potential: The Strategic Edge of KPIs
Dive into the heart of business excellence with Key Performance Indicators (KPIs)—your secret weapon in navigating the c… Read More
2024-04-17 13:01
A Quick Guide to Improving Your Business
Is growing your business a challenge? Do you want to retain your best talent? Do you want to have predictability in your business performance?… Read More
2024-04-17 12:50
I wish I could say there is a magic button for effectively marketing your business. Unfortunately, there is not. As a business owner, you must have both a clear picture of your business&rsqu&hell…Read More
2024-04-17 12:45
Navigating the path to sustainable growth requires a multifaceted approach, incorporating competitive drive, learning from others, and solid internal structures. This guide outlines key stra… Read More
2024-04-10 12:55
You’ve heard the catchy phrase: “Cash is King!” And it’s true, cash is the most important thing for a small business. Unfortunately, success is extremely difficult fo… Read More
2024-04-10 12:43
Bad Leadership Leads to High Turnover
Leadership has a direct relationship with turnover rate and employee satisfaction. In a survey of 7,200 employees who voluntarily separated from t… Read More
2024-04-10 12:39
In today’s digital age, the value of information cannot be overstated, especially for small businesses operating in sensitive sectors such as healthcare. This article delves into the c… Read More
2024-03-29 15:21
You Should Get Certified!
These are words many businesses owned by women hear at some point or another. But is it true?
The answer is, maybe. Getting certified as a Women B… Read More
2024-02-26 19:19
In the journey of measuring marketing effectiveness for small businesses, we’ve explored the realms of Return on Investment (ROI) and the strategic interplay between Lifetime Revenue a… Read More
2024-02-26 15:59
In the world of marketing effectiveness, understanding the long-term impact of your efforts is crucial. For small businesses, especially those that offer a subscription service or rely heavi… Read More
2024-02-26 15:12
I once worked with an electrical contractor who, despite engaging in various marketing efforts, saw a decline in revenues. His marketing firm presented monthly reports filled with new impres… Read More
2024-02-23 18:30
Navigating the complexities of change in a business setting is a challenging task for any Project Director. Effective change management is key to ensuring these transitions are smooth and su… Read More
2024-02-23 18:23
Small business owners worry about everything that happens in their business. Payroll, inventory, cash management, personnel, production, quality, marketing, and profits are just a few things… Read More
2024-02-23 18:19
Companies operate in a global economy, and technology has allowed them to benefit from a globally diverse workforce (Heinz, 2014). It is not uncommon for a company to operate in several coun… Read More
2024-02-23 18:14
Introduction to Performance Metrics
Performance indicators are essential tools that help organizations align their daily activities with strategic objectives to meet their goals. (Parm… Read More
2024-02-23 18:09
The Global Workforce Reality
In today’s interconnected world, businesses thrive in a global marketplace, where the fusion of diverse cultures and backgrounds fuels innovation and… Read More
2024-02-16 21:28
When we talk about a business, we’re referring to a team of people who come together with the goal of making something valuable. This could be a product or a service that people need a… Read More
2024-02-02 17:38
Are you new to the asset management world? Is your business getting too big to use Excel sheets and paper tracking methods? If the answer is yes to either question, it is time to implement a… Read More
2024-02-02 17:28
Beyond Sales and Marketing
In the dynamic world of small businesses, the focus often lies heavily on sales and marketing. While these areas are crucial for generating revenue, th… Read More
2024-02-02 17:17
Lean Six Sigma is a methodology widely used in business to improve processes, reduce waste, and enhance quality. It combines two distinct approaches: Lean and Six Sigma. As a business owner… Read More
2024-02-02 17:01
This case study delves into the real-world challenges and lessons learned by a successful Business-to-Business service company with over 20 years of experience, a revenue of $6,000,000, and… Read More
2023-12-28 18:37
Have you ever heard of starting your budget from the bottom up? The traditional way of setting your budget usually starts with a fixed set of expenses and then calculates the resulting net p… Read More
2023-12-28 18:18
Purchasing physical hardware and datacenters year after year is costly and inefficient. It is time to move away from your clunky on-premises technology infrastructure. The cloud is the answe… Read More
2023-12-28 17:22
Implementing effective change management can be challenging. How do you choose which framework is right for your business? If you’re looking for a change management framework th… Read More
2023-12-15 14:54
Building healthy relationships with your suppliers is crucial for business. It is especially important for businesses that rely heavily on a steady supply of raw materials or products to ope… Read More
2023-12-11 21:18
Changing processes or operations within a business can be jarring for all parties involved. In business, there are plenty of times when a process or system change is necessary to maintain or… Read More
2023-12-04 20:21
Often in life, balance is the key to success. This is especially so for businesses. From resource allocation to employee training, everything in your business should be balanced. Balance off… Read More
2023-11-27 19:45
“Project Management” is often an overused and misunderstood term. A project is a body of work to be completed involving multiple people or departments, executed over some time, a… Read More
2023-11-20 18:38
As a business owner, you likely did not open your business to be an accountant. You understand revenues, costs, and profit, but how can you go a step further to obtain valuable information t… Read More
2023-08-24 20:18
Cogent Analytics has secured the 4766th spot on the 2023 Inc. 5000 list, celebrating the fastest-growing private companies in the U.S. This recognition highlights the firm’s significan… Read More
2023-07-06 12:30
What are Strategic Objectives? Why are they important? How do you create and communicate them? Strategic objectives are what you want to happen, but they are often not the most pressing or u… Read More
2023-07-01 14:30
Want your customers to feel like you are a mind reader who knows what and when they need something? Imagine what the customers’ experience would be if they felt that way. Anticipatory… Read More
2023-06-20 12:30
First, let’s start with the question, “What does it mean to you to scale your company?”
Scaling could take on different meanings depending on whom you ask and their goals… Read More
2023-06-15 12:30
Sustainability has become more and more of a focus in recent years. The environment is robust, but we only help it with some of our business practices. In this article, we will talk about so… Read More
2023-06-15 12:30
Is your business running smoothly? Or are you wasting resources and can’t find a way to fill the holes in your business bucket? We must learn new ways to keep our business running smoo… Read More
2023-06-01 12:30
Accountability is one of the keys to success. The greatest idea with the best-laid organizational plans will achieve modest success or even failure without clearly defined roles and responsi… Read More
2023-05-31 12:30
Twenty-five years of experience leading business teams has taught me many aspects of producing desired KPIs, operational improvements, and P&L performance. Above all is the realization t… Read More
2023-05-12 12:30
As entrepreneurs, we have many various skills. One of the traps we fall into as we grow is to continue doing the things we did when we started. This sentiment not only goes for ourselves but… Read More
2023-04-16 12:30
Making and maintaining profits is only part of a successful business.
Succession planning is one of the most essential components in maintaining a healthy business. And one that is often ove… Read More
2023-03-10 14:56
Let’s begin by defining the term. Cash Flow is the net amount of cash and cash equivalents going in and out of a company. The cash inflows are the revenues or income generated by the s… Read More
2023-03-08 19:58
How to Plan for a Management Buyout: Tips for Successful Business Owners
Many entrepreneurs dream of growing their business and taking it to the next level. After all, that’s what moti… Read More
2023-03-07 21:11
You have worked hard over the years to establish and grow your business through the good and challenging times. Your vision and beliefs are what molded this organization and its culture. Wha… Read More
2023-03-07 20:40
Good Supply Chain Management is the Backbone of Well-Run Back Office Operation Business Analytics.
All the functional areas in an organization are essential to driving a well-run… Read More
2023-02-27 21:07
What is KPI? Let’s begin by defining KPIs as quantifiable performance that measures a business objective over time. The goals are tied to milestones and gauge progress against an orga… Read More
2023-02-15 19:13
This posting is different from your Father’s job listing! In today’s hiring environment, we must change our employee recruitment strategy! In an ‘Employee’s Labor Mar… Read More
2023-02-14 21:38
A cash flow management brief history.
“Cash is King!” You probably have heard this old saying many times. Before there were ERP systems, computers, green ledger paper, balance sh… Read More
2023-02-14 20:41
Profit engineering is all about managing risk both on the upside and the downside and discovering your target profit goals via cost volume profit analysis.
Although a manufacturing company w… Read More
2023-02-13 22:05
Improvement is only possible with adequate control and proper data collection and analysis. I will explain why cash management and financial control are the prime contributors to any operati… Read More
2023-02-02 19:19
From funding for startups to an ongoing business, the principles of getting funded are the same; you must understand and explain how you monetize your dream. This article describes the basic… Read More
2023-02-02 19:08
What is the definition of strategic planning?
The short answer is to monetize your vision statement. You may agree or disagree, but increasing the bottom line motivates the private and… Read More
2023-01-31 21:14
What is succession planning? Succession planning as an exit strategy is one of the most rewarding and financially beneficial processes a business owner goes through to receive payments for t… Read More
2023-01-30 21:21
In a time when labor shortages are at an all-time high, now is an excellent opportunity for hiring people with disabilities. Small business owners, HR staff, and those who need a person to c… Read More
2023-01-30 20:13
When going through the process of succession planning in a business, the most important part of the exit strategy process lies back before the process begins, in the actual planning phase it… Read More
2023-01-27 19:10
Organizational culture is one of the most important aspects of any business. It helps keep employees happy and motivated to work and fundamentally impacts how people perform in the company… Read More
2023-01-27 18:39
Construction management is one of the most time-consuming operations. A construction project requires a lot of focus and attention to detail to evaluate its productivity. Spending excessive… Read More
2023-01-27 17:53
The current job market is challenging for both the candidate and hiring managers. There are more available jobs than qualified applicants, and the demand for skilled workers continues to out… Read More
2023-01-27 17:33
The Supply Chain Management.
Supply chain visibility is essential to running efficient and effective supply chain management. A lack of visibility can lead to inefficiencies, reduced p… Read More
2023-01-18 17:35
Mission Matters Featuring Co-Author Rob Braiman
Greensboro, NC – January 18, 2023 –
“Small business owners are the lifeblood of our economy, and the entrepreneu… Read More
2023-01-11 16:25
Whether your business is a startup, a growing organization, or a business going through changes, developing accurate and relevant reporting practices can feel overwhelming. Doing so, however… Read More
2022-12-22 15:20
Inc Magazine Featuring Rob Braiman
Greensboro, NC – November 14, 2022 –
“My vision, having lived as an entrepreneur, analyzed thousands of clients, and now having th… Read More
2022-12-16 16:02
Cogent Analytics Feature
Greensboro, NC – November 12, 2022 –
“Cogent Analytics exists in an effort to inspire companies to become better.” – Caleb Conn… Read More
2022-12-07 19:55
Here we Grow Again!
Greensboro, NC – September 28, 2022 –
“This is a family that acts like a business, and we fight for the small business owner.” – Rob… Read More
2022-11-07 22:07
In this podcast, Mike Saunders from Business Innovators speaks with CEO Rob Braiman about the important steps in an entrepreneur’s journey.
Learn more about Cogent Analytic&r&hell…Read More
2022-07-20 12:04
Gary Heldt, host of the Grow Your Business And Grow Your Wealth podcast, speaks with CEO Rob Braiman about strategies for future business growth.
Rob and Gary discuss the four major p… Read More
2022-06-16 19:06
AJ Lawrence from Beyond 8 Figures speaks with CEO Rob Braiman about the complexity of business and the strategies he has applied over the course of his career.
Rob and Adam discuss the… Read More
2022-06-05 12:00
The transportation and logistics industry is currently going through some major transformations. These changes are creating opportunities and challenges. Successful shippers are looking for… Read More
2022-04-20 14:21
The Significance of Human Capital
Human capital is the engine that drives our business. Just like a car engine when it is not firing on all cylinders, our business does not run smooth whe… Read More
2022-04-20 13:59
The Happy Hour Concept
Have you ever wondered why bars have Happy Hours or restaurants have early bird specials? Why would anyone want to discount their food or drink offerings and make l… Read More
2022-03-16 16:14
Distributor Management Consulting
This Case Study focuses on a Cogent Analytics client, a full-service commercial truck dealership in the southeastern United States, with total revenu… Read More
2022-03-15 18:12
To most of us, Marketing is magic.
We hire some resources, spend some money, and hope our business grows as a result. Unfortunately, our experience with business marketing is that we spe… Read More
2022-03-14 19:28
Manufacturer Management Consulting
This business process management case study is about a manufacturer providing custom metal fabrication and parts assembly located in Indianapolis, I… Read More
2022-02-15 15:20
In this podcast, Adam Torres from Mission Matters speaks with CEO Rob Braiman about the important steps in an entrepreneur’s journey.
Rob and Adam discuss the Cogent Analytics P… Read More
2022-02-04 20:19
As businesses grow, we often experience times of plenty and times of drought. The balancing of these ‘feast or famine’ cycles is important to growing your business while st… Read More
2022-01-28 21:28
One of the unforeseen aftereffects of a global pandemic has been an ongoing broken supply chain. Many companies have relied on a constant and consistent stream of products and raw mater… Read More
2022-01-18 20:49
Sales revenue is the fuel for your business. The revenue from sales allows the business to generate profit, value, and ultimately freedom for business owners. Do you feel that you are not in… Read More
2022-01-18 20:49
Sales revenue is the fuel for your business. The revenue from sales allows the business to generate profit, value, and ultimately freedom for business owners. Do you feel that you are not in… Read More
2021-12-03 19:55
Client Information
Middle Size Factory Company in Modular Containers Market.
There is a market of making containers into offices, warehouses, country homes, among other uses. This mark… Read More
2021-12-03 19:55
Client Information
Middle Size Factory Company in Modular Containers Market.
There is a market of making containers into offices, warehouses, country homes, among other uses. This mark… Read More
2021-11-12 21:41
Sales revenue is the fuel for your business. Developing a product or service that provides value that customers will pay for is what businesses strive for. The revenue from these… Read More
2021-11-08 19:42
Cogent Analytics Project Director John McNichols, recently wrote an article titled, “Fostering Organizational Accountability” to provide insight on how to create a structured wor… Read More
2021-11-05 17:45
CLIENT INFORMATION
Trucking is responsible for most of the overland freight movement in the United States, with the market being worth 791.7 billion U.S. dollars in 2019. Trucking is… Read More
2021-10-15 16:07
Cash flow is basically what describes what comes in and comes out of a business treasury, such as income from sales and/or bill payments. Its’ importance lies in the fact that it allow… Read More
2021-10-15 13:51
Cogent Analytics Project Director, Pete Villari, recently wrote an article titled, “A Brave New World – Working From Home” to provide insight on how to create a positiv… Read More
2021-10-11 14:50
Up My Influence, hosted by founder and CEO, Josh Elledge welcomes CEO of Cogent Analytics, Rob Braiman. Together, Elledge and Braiman dive into the mission of Cogent Analytics and t… Read More
2021-10-08 13:13
Every business relies on other businesses to provide materials, products, and services to accomplish your mission. These relationships are collectively referred to as your supply chain… Read More
2021-10-06 16:01
Succession Happens
It is either planned or forced. All people move on. If you’re not planning for succession, you’re not running your business.
Succession planning is simpl… Read More
2021-10-01 18:34
Widely considered a vital skill for workers, entrepreneurs, and anyone with a tight schedule, time management is something that many swear by. A recent study finally looked at the importance… Read More
2021-10-01 14:04
GENERAL
Sales Funnel Management is a sales productivity tool that allows Salespeople and Managers, to manage the sales process. Managing the sales process is critical to ensu… Read More
2021-09-21 13:31
The Purpose-Driven Entrepreneur is a business-oriented podcast dedicated to ask CEO’s what type of legacy they want to leave behind. Timmy Bauer, host of The Purpose-Driven Entrepreneu… Read More
2021-09-16 16:53
This case study was made as this client started with a concept and then systematically built his company to a thriving operation. However, as any business owner knows, the path to success is… Read More
2021-09-16 16:22
Every business owner dreams of his company growing from the very beginning. This dream often includes providing more income, more jobs, more products on a large scale. The challe… Read More
2021-08-17 14:50
Published By Industry Today
Cogent Analytics Project Director, Leo Banjo, recently wrote an article titled, ‘Successful Business Owners Don’t Worry About Profit&rsqu… Read More
2021-08-09 19:33
What is strategic planning?
Let’s start with the most basic. Strategic planning is the process in which a business defines and executes a long-term plan to achieve organizational ob… Read More
2021-08-02 20:00
In this podcast, Rob Braiman shares his previous experience in the consulting industry and how it drove him to start his own consulting firm. Along with his history, he discusses other vario… Read More
2021-07-23 20:15
What do you know about critical supplies and the path travelled to your door?
Discussions of risk have been at the front of our national and international dialog for over a year now… Read More
2021-06-29 20:55
The extension of ‘credit’ is often very lax in the startup phase of a business, and usually, no written policy exists. Past due AR is often a result of not clearly defining… Read More
2021-06-22 14:31
Marketing is a strategy that businesses do to advertise their businesses. Every business entity needs to understand such a strategy and how to employ it. Business sectors have been using mar… Read More
2021-06-18 16:37
Mike Saunders, marketing strategist, member of the Forbes Coaches Council, and host of Influential Entrepreneurs, speaks to President of Cogent Analytics, Rob Braiman. Tune in as Saun… Read More
2021-06-15 13:22
The Cogent Profit Platform®
Cogent Analytics, we never stop looking for ways to improve your business and neither should you. So, check out some of our other posts for helpful bus… Read More
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