Most of us are loss-averse. We worry too much about failing and losing. We spend too much valuable resources in identifying the wrong things to do so as to make sure we don’t do them.

We vigorously look for the right thing to do.

We want control.

We believe Business success is achieved by maintaining order of everything so that everything is under control. Otherwise we’d lose control and crash.

Is that really so?

After 10 years of entrepreneurship, the one thing I’m certain now is that this mindset is wrong.

To get great things done, one must be glad to lose control.

Let things run wild.

Let your business get out of control.

If everything’s under control, you are just not moving fast enough.

The most successful businesses are good at NOT controlling. Instead of making sure everything goes as planed and nothing bad happens, they focus resources on setting off the Fire that grows exponentially. Yes, fires are dangerous. Fires can get out of control fairly quick. But that’s the beauty of it.

Let it finish the job. Then you just call 911. Investors will be happy to clear it up for you.

If there’s one advice for creating something big, it’s this one:

Don’t control it.

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