Socialmedia.biz is a great blog to read regularly if you’re serious about writing for new media. (And if you’re not, why are you here?) Please take a few minutes and read this insightful article, The Top 5 Misconceptions about Social Media. We not only need to educate ourselves, but this article clearly answers objections we are likely to hear from every potential client when we make a social media presentation. Here’s a sample:
Misconception #3: “By using Social Media we will lose control of our Brand’s Image” People will talk about your brand whether you like it or not. Opening a Facebook page is not going to change it and not opening a Facebook page is not going to make it go away. The question is: Do you want to be a part of that conversation or not?
Misconception #3: “By using Social Media we will lose control of our Brand’s Image” People will talk about your brand whether you like it or not. Opening a Facebook page is not going to change it and not opening a Facebook page is not going to make it go away. The question is: Do you want to be a part of that conversation or not?
I have reservations about the writer’s reference to “social Media experts,” since the field is evolving so rapidly, but the concept of a company seeking professional help is sound. Enjoy.
