I’m sure many of you are big fans of Kapil Sharma and his inimitable brand of comedy. Kapil has been roped in by Honda Auto as the new brand endorser for their new 7-seater Mobilio. Over the last 24 hours, there is a very cool video of Kapil’s doing the rounds on the internet. This fabulous video has been conceptualized and executed by Mash Up, Group M's digital content solutions team.

Honda’s stylish 7 seater is the All New Mobilio is set to Launch in India in July. Before the launch of its TVC, Honda sought to create its presence and generate a buzz on Digital Media, which would lead to product awareness and build on the excitement of the car Mobilio. Mash Up has created a series of 4 videos as a precursor to the launch of the Honda Mobilio. These videos are not product videos, but are designed to announce the launch of the car, touch upon its features and give the audiences a dose of comedy entertainment.

The video was released online on 25th June and has already achieved more than 2.5  lakh organic views in just 36 hours. This is an impressive and energetic start for the campaign. 

Don't miss to watch the video! Its Cute.