Apple’s brand new TV ad for the Ipad Pro is one of the most controversial pieces of advertising ever to be released by the Cupertino giant (it beats even “I’m a PC/I’m a Mac” that was endlessly made fun of online). In it, a girl is shown to use her iPad Pro in pretty much every situation imaginable – at school, at home, drawing in the park, typing in the garden – to show off the amazing versatility of the device, its support for various input methods from styluses to keyboard, and so on. And it predicts a future where

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