It takes a lot of time, energy, and Money to create a first-rate blog. While there’s a part of you that would happily work on your blog for free, because you enjoy it so much, there’s a bigger part of you that would like to see some cash rolling in, if only because it’s not cheap to run a website. If you find yourself in a situation where your blog isn’t bringing in as much money as you’d like, then it’s time to increase the earnings. We take a look at five ways how to do this below.

Exclusive Content

The people need to see what your website is all about, so you need to have some content up there so that visitors can get a feel for what you’re trying to achieve. However, there’s no reason why you need to give away all of your content for free. Instead, you can put your best blogs behind a paywall; if people want to read them, they’ll need to pay a monthly subscription to the exclusive content. This approach works best with blogs that focus on niche topics, as people with a passion for that Topic will be more likely to pay.

Selling Goods

If you’re not selling products related to your blog topic, then what are you waiting for? All your visitors clearly have an interest in your theme, otherwise why would they be there, and some might just drift over to your ‘shop’ section and buy something related. If you don’t want to go through all the effort of housing goods and sending them out, take a look at drop shipping options – it’s an excellent alternative option. Be aware, however, that this will increase your chances of being targeted by fraudsters, so make sure you’re using a service like Jumio’s Netverify so you can verify the identity of your customers. Even one instance of fraud against your business could have a large, negative impact.

Ebooks and Podcasts

You don’t just need to write blogs. If you’re an expert on what you’re talking about, then why not look at releasing ebooks and podcasts, for which you can charge? These aren’t as difficult to create as you might think. You can simply repackage your existing blogs, and release them on websites like Amazon (for the ebook) and the podcast platforms (…for your podcasts).

Local Speaking

Your blog isn’t going to only generate money for you online. It could also help you make money in the real world, too. For example, if you build an online reputation as an expert on, say, how to make money through real estate, then you’ll be able to charge for speaking at seminars related to the same topic. You’ll need to first build a large, loyal following, so that you can unquestionably be considered an expert on that topic. You don’t even necessarily need to be invited to a seminar, either – you can set up your own.

Take the tips above, and you’ll find that your blog-related income moves in the right direction.

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