It Cosmetics has a solution to your Skin care issue.
-PJ Gach
It Cosmetics has started a skin care revolution! The brand has just rolled out 52 new products. Each designed to take care of a specific problem. Redness, rosacea issues? There’s a solution. Need protection against the evil rays of the sun, there’s a solution. Need the best eyeliner in the world, It Cosmetics made it. Dark circles? Say Buh-bye.
Now you can test the creams, try on the illuminators and so much more at a Ulta Beauty store near you or online. Let’s go through some of their new launches.
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Fighting anti-aging with foundation
It Cosmetics Bye Bye Lines Foundation, $38 Ulta Beauty Stores
Dealing with lines and wrinkles? Blecch. Kick them to the curb with It Cosmetics’ new Bye Bye Lines Foundation. It comes in seven colors: Fair, Light, Medium, Medium Tan, Tan, Rich and Deep. It’s a super-hydrating anti-serum foundation. Yes, it’s got that much goodness inside. Not only does it make your skin look smoother and healthier, it changes your skin. Clinically tested results: 100% of women who used the products had skin that showed increased hydration. 100% of the women in the group felt that their skin was soft and smooth. 92% felt their skin was more supple. 88% stated their skin felt younger and healtier.
Two steps to stop dull skin
It Cosmetics Perfect Lighting, Radiant Touch Magic Wand, $29, Ulta Beauty Stores and It Cosmetics Your Skin but Better CC+ Airbrush Perfecting Powder SPF 50, $35, Ulta Beauty Stores
When it went under clinical testing, 100% of women who tried out It Cosmetics Perfect Lighting had improvement with their skin barrier function. 93% saw increased hydration, 88% said their skin appeared brighter after usage, and 85% felt their skin looked healthier and radiant. This magic want corrects, conceals and brightens dull skin. It’s a 2-in-1 concealer that instantaneously covers imperfections and adds radiance to your skin. It Cosmetics Perfect Lighting Radiant Touch Wand comes in Radiant Light, Radiant Neutral and Radiant Honey.
It Cosmetics Your Skin But Better CC+ Airbrush Perfecting Powder SPF 50 is a sheer pressed powder that can be used as a foundation. The sunscreen stops evil rays in a second. The powder is infused with brightening agents. Sweep it on with a foundation brush and your skin tone is evened out, brightened and uplifted looking. As with Bye Bye Lines Foundation, Your Skin But Better comes in seven shades: Fair, Light, Medium, Medium Tan, Tan, Rich and Deep.
Kick acne to the curb
It Cosmetics Bye Bye Breakout, $28, Ulta Beauty Stores, and It Cosmetics Bye Bye Breakout Powder, $28, Ulta Beauty Stores
Oily, acne-prone skin will look fantastic. It Cosmetics Bye Bye Breakout is a full coverage treatment concealer that works like magic. The color-infused concealer cream dries your problems and it also soothes it. Made with Tea Tree, Sulphur, witch hazel and a very gentle AHA/BHA complex, it heals your skin while it hides spots. Wear it alone or with makeup. And it comes in seven shades: Fair, Light, Medium, Medium Tan, Tan, Rich and Deep.
It Cosmetics Bye Bye Breakout Powder is a blemish-minimizing finishing veil. It minimizes shine, doesn’t settle into pores or lines and soothes it too. Also made with Tea Tree, Sulphur, witch hazel and a very gentle AHA/BHA complex, you can apply it over the Bye Bye Breakout concealer or wear it alone.
No more dark circles
It Cosmetics Bye Bye Under Eye Concealing Pot, $28, Ulta Beauty Stores
Fluffy, and lighter than air, this weightless pot contains a long-wearing, line-minimizing, anti-aging under eye concealer. It won’t crease, crack or disappear. Choose Light, Medium, Medium Tan, Deep, or Warm Deep shades.
Say no to redness
It Cosmetics Bye Bye Redness Skin Relief Treatment Moisturizer, $48, It Cosmetics Bye Bye Redness Neutralizing Correcting Cream, $32, and It Cosmetics Bye Bye Redness Erasing Correcting Powder, $38 all at Ulta Beauty Stores
This trio of products balance skin tones and make redness disappear. 97% of women who tried the Bye Bye Redness Skin Relief Treatment in a clinical trial found that it really improved their skin tone. The moisturizer neutralizes the red tones in skin. It can be used as a day and night cream. It contains anti-aging ingredients, so it also works on smoothing out imperfections.
The It Cosmetics Bye Bye Redness Neutralizing Correcting Cream completely covers redness. It’s full coverage, and doesn’t crack, crease or melt away. The universal shades that work with all skin tones. There’s Transforming Porcelain Beige, Transforming Light Beige, and Transforming Neutral Beige.
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It Cosmetics Bye Bye Redness Erasing Correcting Powder is talc-free and buildable. It minimizes redness, is weightless and can be used as a foundation. Oh, yes, it contains cucumber to soothe skin too.
Pores? What pores
It Cosmetics Bye Bye Pores Illumination, $29, and It Cosmetics Bye Bye Pores Blush, $24 Ulta Beauty Stores
The It Cosmetics Bye Bey Pores Illumination gives you a sheer glow and highlights your best features as it minimizes pores. The Bye Bye Pores Blush has optical-blurring pigments that give you buildable all day color.
To see the entire line that can be bought either online or at an Ulta store near you, click here. That’s where you’ll find It Cosmetics new and gentle anti-aging cleanser, Superhero liner and all the other It Cosmetic products that you love.
