CHAPTER TWO
LITERATURE REVIEW
2.1 Introduction
This chapter reviews related literature on the subject and also explores the theoretical Framework guiding the research; which is the systems theory founded by the German biologist Ludwig von Bertalanffy (1950) and the stakeholder approach to internal Communication by Welch and Jackson (2007).
2.2 Conceptual Framework
According to Reinchel and Ramney (2007), a conceptual framework is a set of broad ideas and principals taken from relevant fields of enquiry and used to structure a subsequent presentation. Additionally, Guba and Lincoln (2009) posit conceptual framework as a research tool intended to assist a researcher to develop awareness and understanding of the situation under scrutiny and to communicate this. Thus for this study to effectively assess the impact of communication in the management of organizations in Nigeria, the following concept are discussed for clear understanding; .
2.2.1 The Role of Communication in Organization
Communications of clearly stated goals are the paths to achievement in any organization and the best way to begin developing employee talent (Nelson, 2007). The flow of information in an organization can be a powerful tool in motivating its workforce and retaining excising and new customers. It can therefore be seen that open communication also gives a measure of control over the work environment and allows for the improvement of each individual working situation.
