Enjoy our weekly roundup of top news stories across the Customer Experience (CX) landscape.
Oracle CX in the News:Oracle Answers the Call to Help Cities Improve Citizen Services by Oracle, 10.16.18
Cities across the country have selected Oracle Service Cloud to rethink traditional 311 services and provide the best possible citizen experience.
The End of Ownership by Des Cahill, Oracle CX Blog, 10.18.18
As consumers trade brand loyalty for new experiences, we're ushering in a new era: The End of Ownership. Oracle's VP and Head CX Evangelist, Des Cahill, talks about what this means for brands.
How Long Will Your Customer Wait for a Field Service Technician? by Jeffrey Wartgow, SmarterCX, 10.18.18
The length of time a customer is prepared to wait for a field service technician and how he or she feels about a company as a result of the service depends on three factors.
Podcast: Consulting The Oracle by Zach Rogers, AdExchanger, 10.16.18
Oracle's Dave Helmreich discusses how Oracle Marketing Cloud aims to capitalize on customer data management as client organizations embrace greater accountability.
Industry News:
Here's Where Online Customers Will Begin Their Holiday Shopping by Deena M. Amato-McCoy, Chain Store Age, 10.18.18
According to CPC Strategy, 80 percent of holiday shoppers will start their search on Amazon this year, up from 72 percent last year.
Channel Marketing Chat: What's Fueling the Growing Focus on Partner Programs? by Brian Anderson, Demand Gen Report, 10.17.18
Ongoing shifts in buyer behavior and rapid developments in technology are impacting the role of indirect channel partners in the B2B marketplace.
Natural Language Generation Fuels Marketing, Decreases Time to Market by Michael Gerard, Chief Marketer, 10.15.18
By automating routine content creation tasks, natural language generation allows marketers to provide a higher degree of personalization, using data to their advantage.
Privacy Is Your Organization's Most Valuable Resource, You Should Treat It as Such by Dana Simberkoff, CMSWire, 10.15.18
Companies should be making privacy and security a priority, utilizing a holistic approach to a robust and layered strategy.
Voice-First, AI, AR: Three Technologies Race to Again Change how We Shop by Alex Berg, GeekWire, 10.13.18
While some emerging technologies are behind-the-scenes and others are upfront, voice-first, AI and AR are all impacting commerce in a unique way.
