If your organization is new to data science and predictive Analytics, it can be difficult to know where to start. In our two decades of experience at Elder Research, we have found that there is often a mismatch between what companies think they should do with analytics versus what will provide the most value. While the specific problem to tackle varies by industry and business, we have found that Choosing the right problem and focusing on a few key guidelines at the outset helps us deliver business value and gain support for analytics from key stakeholders.
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