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Email Marketing: Email Fatigue Is Real
2017-03-27 13:22
When is too much of a good thing too much? It is more a perception than reality, but the email fatigue is real. The No. 1 reason people say they unsubscribe from email lists is, “… Read More
2017-03-23 13:20
Google is fighting bad ads. In a report ” How we fought bad ads, sites and scammers in 2016,” Google takes credit in a proof-of-performance white paper for keeping the inter… Read More
Get Ready For Longer Facebook Videos
2017-03-20 13:20
You are going to see more long videos in your Facebook news feed, according to Business Insider. Facebook is re-prioritizing longer videos in its News Feed algorithms. The longer video conte… Read More
Keep Your Talent Real
2017-03-09 14:20
In recent research by Barkley and Futurecast (January 2017), it was found that a majority of people prefer to keep it real in advertising. The “real” means real people. A majorit… Read More
2017-03-02 14:22
We’ve all heard about fake news. It is getting harder and harder to tell what is real news and what is fake. Pew Research Center has found some surprising news about where people get t… Read More
What Is It With These Kids Today?
2017-02-27 14:20
“Kids today.” There are so many media options today it is hard to know what kids are doing and what they are not doing. A report from eMarketer, called “US Kids and Digital… Read More
2017-02-23 14:20
A recent study by YuMe, called “Immersive Technologies: The New Emerging Platforms & Opportunities for Brands,” stated that more than 50% of respondents said  360-degree… Read More

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