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2019-12-20 22:36
As the year closes, we’re eager to review results and take stock of how predictions and trends are shaping up by the numbers. Looking across accounts, platforms, and devices, there are… Read More
2019-12-18 17:21
This is the second in our CMO Series–a dedicated look at the questions that today’s drive marketing leaders and the answers they need. See our first post on data visualization he… Read More
2019-08-09 21:18
Safe Life Defense is a true Challenger Brand. See this recent Facebook Case Study for more on how their Challenger Mindset drove increased performance.  By combining Facebook mobile vid… Read More
July SEO & Content Trends
2019-07-19 18:00
Google’s June Core Algorithm Update In June 2019, Google rolled out another core algorithm update. Since Google does not directly state what changed in the update, the SEO community an… Read More
2019-07-16 16:00
If you’re running a paid search campaign to drive traffic to your website, then you have likely questioned your investment into brand terms. As experts in the digital marketing space… Read More
Facebook Video Retargeting 101
2019-06-26 18:48
Video, video, video. It’s all the rage these days, from an eMarketer study estimating that the average US adult will spend almost 100 minutes per day consuming video in 2019 to YouTube… Read More
The Importance Of Evergreen Content
2019-06-25 16:52
If a tree falls in the woods and no one is around to hear it, does it make a sound? It may be cliché, but that quote truly applies to evergreen content. Seriously—if you create… Read More
2019-06-21 17:11
Google Ads Removed Two Bidding Strategies This Month Google has now combined the capability of its Target Page location and Outranking Share into one metric called Target Impression Share. T… Read More
Amazon Brand Analytics
2019-06-18 22:08
Amazon recently launched Brand Analytics and made it available to sellers that are brand registered on the platform. Brand Analytics is one of Amazon’s most important releases to date… Read More
Intro To Programmatic
2019-06-18 21:48
PROGRAMMATIC ADVERTISING IS… Using technology to buy and sell ads through an automated and data-driven process. Buying programmatically allows brands and advertisers to efficiently ta… Read More
Online Growth Through SEO Engagement
2019-05-29 18:32
One of Wpromote’s clients is an online direct marketing company that markets magazine subscriptions with sweepstakes, games, and lottery websites, with a target of men and women ages 5… Read More
The Latest News In Paid Search: May 8
2019-05-08 22:28
Bing Ads Is Now Microsoft Advertising Bing Ads has officially rebranded as Microsoft Advertising. On April 29, 2019, the company announced in an official statement: “With data, AI and… Read More
How To Run An Amazon Giveaway
2019-05-07 22:47
Amazon Giveaways have been around for a few years at this point, but it often flies under the radar with the myriad of other projects and offers that Amazon has to offer up. Initially offere… Read More
The Latest News In Paid Search: April 25
2019-04-25 23:18
Google Ads Editor Received A Face Lift (And we love it!)  Google rolled out a new and improved version of Editor and we can’t get enough of it. The old editor contained a few limi… Read More
SEO & Content Marketing Trends: 4/15
2019-04-15 18:55
Google Brings Augmented Reality to Map Navigation 70% of navigation app users use Google Maps. As a proportion of the 2.7 billion global smartphone user base,this is around 1.4 billion peopl… Read More
2019-04-08 17:38
EU Copyright Directive is Set to Become Law The European Parliament has given final approval to the EU Copyright Directive, which will be passed on to the EU member states who will have 24 m… Read More
2019-04-04 19:58
Google Images Are Now Automatically Showing Google Ads Many shoppers begin their research by searching for items on Google Images. When they find something that catches their eye, they click… Read More
2019-04-03 21:19
This post was created with help from Jack Hill. Resonate Date: May 7th-9th Location: Atlanta, GA For sellers who are looking to grow, Resonate is ready to take your business to the next leve… Read More
SEO & Content Marketing Trends: 4/1
2019-04-01 23:09
Google Adds AMP Technology To Email After a year of testing, Google has introduced AMP to email, allowing email marketers to create a dynamic and interactive email experience. With more tha… Read More
Take A Paws, Meet The Pup: Luna
2019-03-31 18:00
Welcome to the 28th installment of our dog blog series! Take a paws and let us introduce you to Luna, a Wpropup who loves to sing, hike, kayak, and take the occasional beach trip. Is there a… Read More
2019-03-28 22:20
By now, marketers are well aware of the ever-growing dominance of mobile as a platform. Mobile app revenues worldwide are projected to hit a staggering $189 billion dollars in 2020, and &ldq&hell…Read More
2019-03-25 20:31
This post was created with help from Simon Poulton. Significant Change in Safari Browser: ITP 2.1 Apple has announced the release of iOS 12.2 beta 6 that includes the next iteration of… Read More
Take A Paws, Meet The Pup: Fuji
2019-03-24 18:00
Welcome to the 27th installment of our dog blog series! Take a paws and let us introduce you to Challenger pup Fuji, who almost completed a 10-mile hike! Nickname: Master Fuji the Ruler of… Read More
2019-03-22 21:46
In a triumph for outdoor furniture maker and retailer POLYWOOD®, Wpromote worked with Google Ads to create market-dominating success through targeted digital marketing campaigns. By focu… Read More
2019-03-22 17:05
Failing in 2019 By now, it’s very easy to find failure all around us, from video fails to books on how to fail better, harder, and even more. If you aren’t failing, you must not… Read More

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