What is LinkedIn?
LinkedIn is one of the largest Professional social media platforms.
How to Create a LinkedIn Company Page
1. Enter your name and company email address.
2. Verify that you are eligible to create a page on your company's behalf.
3. Complete your company profile.
4. Create your company description and overview of what your company specializes in as well as its uniqueness.
5. Add the company logo.
6. Engage or request your colleagues and employees.
7. Always include your company or website links.
8. Include the " Follow" button.
9. Add your contacts.
10. Include images, infographics, videos, and SlideShare presentations.
After completing the creation of your company page, the first thing to do is to grow your community of Followers. This is easily done since you have to know your target audience.
⦁ Start with your employees and let them be your followers so that they will add your company profile and help in bringing traffic to your professional page.
⦁ Let your customers become your followers and make sure you make regular updates so as to establish brand awareness.
⦁ Make sure that you add rich content articles, company news and specials.
⦁ Make sure as you do updates, you also join in the conversations and comments.
⦁ Put images, links and videos as you update.
⦁ Engage your audience and give them al you have. They will always come back to your page and website.