Need some inspiration, guidance or simply a remind Marketing basics. We all could use a refresher every now and then. We hope these amazing quotes from amazing change makers,

1. Making promises and keeping them is a great way to build a brand – Seth Godin
2. Marketing is too important to be left to the marketing department – David Packard
3. The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself – Peter Drucker
4. Just because you can measure everything doesn’t mean that you should – W. Edward Deming
5. No matter what you do, your job is to to tell your story – Gary Vaynerchuk
6. Build something 100 people love, not something 1 million people kind of like. – Brian Chesky, cofounder of Airbnb
7. Content is fire; social media is gasoline – Jay Baer, Bestselling Author, Marketing Expert and Founder of Convince & Convert
8. Amazing things will happen when you listen to the consumer. – Jonathan Midenhall, CMO of Airbnb
9. Authenticity, honesty, and personal voice underlie much of what’s successful on the Web. – Rick Levine, Author of The Cluetrain Manifesto
10. Commit to a niche; try to stop being everything to everyone – Andrew Davis
11. Sell-sell-sell sales methods simply do not work on social media – im Garst
12. Think about changing the mantra from always be closing, to always be helping – Jonathan Lister
13. Start testing and stop arguing – Jon Correll
14. How to write a good email: 1. Write your email 2. Delete most of it 3. Send – Dan Munz
15. An essential aspect of creativity is not being afraid to fail – Edwin Land
16. People don’t buy what you do, they buy why you do it – Simon Sinek
17. Content builds relationships. Relationships are built on trust. Trust drives revenue – Andrew Davis
18. I’d rather apologize than to be so timid as to never try to do anything smart or brave – Lee Clow
19. “If your dreams don’t scare you, they’re not big enough – Ellen Johnson Sirleaf
20. Innovation needs to be part of your culture. Consumers are transforming faster than we are, and if we don’t catch up, we’re in trouble – Ian Schafer
21. There are three objectives for content marketing: reach engagement conversion. Define key metrics for each – Michael Brenner
22. If you want to understand how a lion hunts don’t go to the zoo. Go to the jungle.Jim Stengel
23. If you can’t measure it, you can’t manage it – Peter Drucker
24. Your most unhappy customers are your greatest source of learning – Bill Gates
25. It is not the employer who pays the wages. Employers only handle the money … It is the customer who pays the wages – Henry Ford

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