Set a goal

Designing a Landing page will be useful for all the aspects web designing and online marketing. Research clear objective of all your actions that will take advantage of the consuming time and be focusing our work. It is essential to determine landing page what we want to achieve with a landing page. Such as contact data, subscription, download and a sale. Choose a single goal and get easier traffics and lead results.

Genuine offers

The landing page should have genuine offers and subject line to attract users. Providing offers should be true and promising offers for all users. Be consistent and as promised, then automatically Conversion ratio will increase.

Limit Distractions

The landing page is a simple web page designed to serve a single purpose. Focus on the design oriented to the conversion, in which both the elements are oriented to user complements actions. In InstaSoft Technologies, we have a good graphic/web designers who can help you to design extraordinary landing page designs.

Conquer users

Meet the expectations of your visitors by offering content neatly aligned with their interests and what they are searching. Be clear and direct in your messages with adding more creativity. Create content with user convenient language, if you spend 30 minutes for content then spend 15 minutes for a title. It will be the first sieve of your conversion funnel.

Give some priority to audio visual content, video representations guarantee more time on the page and get more engagement from the user. Forget the stock images and use to transmit brand images for your products.

Transmits security

Your brand must play the important role in your landing page. Do not hide it and transmit security! For this, it is advisable to include logos of certifications and links to the privacy policy so that users know at all times what is going to be done with their data.

Be Social

Take advantage of the virility that social networks can offer you. Incorporate social buttons to your website and allow your promotion or your products can be shared and reach more people.

Measures everything

It is the first commandment for optimization. We can measure the metrics and analytics then improved. Google Analytics to see where your visitor come from and what the conversion funnel is.

Optimizer

Landing page optimization must be continuous to get optimum results. Introduce improvements based on user behaviour change texts or images and test how they work through Test A/B. Do not settle for the first conversion rate.