If you regularly read the Tattoo Blog then you might know that I sometimes like to follow one day’s post up the next day with something similar. For example, yesterday I wrote about the popularity of food related Tattoos. Today after doing a bit of searching around, I happened to come across yet another food related tattoo article.

This time, the article is about Casa Sanchez; a Mexican restaurant in San Francisco’s Mission District. The restaurant has been in the Sanchez family since the 1920’s, but it wasn’t until 1999 that Ms Sanchez came up with the idea for a promotion in which anyone who was willing to have the restaurant’s logo tattooed on them would receive a free lunch for the rest of their lives. Many people said that such a promotion was akin to economic suicide and that the Sanchez family would rue the day that they came up with such an idea.