The advancement of modern technology has helped connect the society in an amazing way. It has helped to close the gap throughout the globe, enabling friends, lovers and families to connect with each other in a much easier and convenient fashion unlike the days of the past. With the advent of the Smartphones, people have found a new way of communicating with each other with the help of mobile Messaging Apps. With so many messaging apps available apps nowadays to the users, a mobile app development companyis burdened with the responsibility of finding innovative and creative ways of adding new features and functionalities to a messaging app to stay relevant in this highly competitive market.
iPhone app developers along with developers working on other platforms are provided with the added responsibility of identifying new opportunities when it comes to mobile messaging apps communication. Savvy developers need to realize the hidden potential behind the creation of a communication channel between the users.
Few key players in this field include Skype, WhatsApp, WeChat, Viber and KakaoTalk. These messaging apps have quickly become the preferred choice of millions of people around the world for an easy way of communication. Presently, the leader in the field is WhatsApp which was founded by Americans Jan Koum and Brian Acton in the year 2009. WhatsApp has already reported a staggering figure of eighteen billion messages within one day and has been downloaded more than 110 million times by Android users only. Last year, WhatsApp was the top-selling paid app for the iPhone in around fifty four countries and occupied the 2ndposition in the U.S.
Messaging apps like these are the main focus of attention when it comes to app development for different platforms be it Android, iOS or Windows. Developers specializing in the field of Android app development are constantly searching for new innovative ways to put to use unique business models for monetizing on messaging apps. Similar is the case with iOS app development where more and more research is being carried out to fully explore and utilize the potential of this lucrative market. WeChat which is a China based messaging app already has more than 195 million users and the mobile messaging app is taking the world by storm. Line from Japan is another hot favorite messaging app which has received huge popularity and recognition throughout different parts of the world. The way things are moving, there is no doubt about the fact that the competition will get even fierce and the ones that offer the latest and most unique features to the users will surely make its way to the top.
