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An educational blog that’s geared toward business owners looking to know more about marketing their business online.
Google My Business Call History
2020-11-03 21:45
It looks as though Google is playing around with the idea of adding a call tracking ability within the construct of a Google My Business listing (GMB). When I logged into a client's GMB this… Read More
[NEW] Google My Business Call History
2020-11-03 21:45
It looks as though Google is playing around with the idea of adding a call tracking ability within the construct of a Google My Business listing (GMB). When I logged into a client's GMB this… Read More
Google My Business Listing Suspensions 101
2019-12-12 19:25
When you decided to start your own business, did you ever think you would be concerned over the status of a few intangible pixels? Having your Google My Business listing (GMB) suspended can… Read More
How Google Search Works [Video]
2019-11-04 20:16
Most people don't care how technology works, as long as it does what it's supposed to. But as business owners, knowing exactly what happens when there is a Google search can lend some import… Read More
5 Ways Your Logo Impacts Social Media
2019-10-01 17:47
Like it or not, social media marketing is an inevitable part of promoting your business these days. Your social media page plays a huge role in affecting how people perceive your products an… Read More
On-page SEO In 2019: Moving Forward
2019-02-13 22:33
Back in 2011 we would read articles claiming that SEO will soon be dead. And here we are in 2019. Is SEO dead? No. And it’s unlikely to happen in the next few years. But it’s… Read More
2019-01-14 16:56
Listings, advertisements, Google Ads, Adwords, Service Ads... It can all get a little confusing. What you need to know is that there are four distinctly separate areas of a Google search eng… Read More
2018-12-27 15:41
Email marketing continues to be a top choice among marketers when it comes to generating return on investment (ROI). It brings major results to the table since it helps create positive brand… Read More
2018-11-27 21:18
As online stores enjoy three times the market growth of traditional physical stores, many business owners opt for selling their products online. Going online offers opportunities to serve a… Read More
Does Google Call You?
2018-11-14 22:57
The short answer is 'no'. Google does not call the public to discuss their local listings or organic ranking. At least once a week clients contacts us because they were called by someone cl… Read More
Website Ranking: Expectations Vs. Reality
2018-09-14 17:36
There's a large discrepancy between the results that are expected from the general public and the way that SEO actually works. Working in the digital marketing industry, I often feel like cl… Read More
2018-07-09 19:43
Do you want to know why your customers zig when they should zag? Why does one Groupon voucher, or another type of discount, work and another fail? Why one product sells out and one sits on t… Read More
2018-06-05 19:25
One of the most commonly asked questions in the digital marketing world is, "how long does it take to rank?" And the answer to that question is a resounding, "it depends". I know... unsati… Read More
2017-12-13 21:57
This week, we are so happy to host a guest article from Ashley with OutreachMama. OutreachMamma is an outreach marketing agency that focuses on networking and linkbuilding for branding - and… Read More
2017-11-29 21:18
Let's face it - we all like to sound smart. In marketing, we often get caught up in using industry lingo with our clients; but I feel like it's bad form to use marketing speak with people wh… Read More
2017-11-10 16:59
So, you have a company website, but it's not ranking in search engines? That's because simply having a website is not enough. Search engines rank your website based on an algorithm. There a… Read More
The Anatomy Of A Good Business Website
2017-09-29 22:45
As a business owner,  you spend a lot of time fine-tuning  your brand and protecting it's reputation. When you meet potential customers, you make sure that you're presenting yourse… Read More
What We Know About The Google Guarantee
2017-08-31 20:35
You may have recently noticed a new section at the top of your search engine results pages (SERPs) with businesses labeled as 'Google Guaranteed', which is just a fancy way of saying th… Read More
2017-03-08 17:00
It is the goal of all good marketers to help businesses get found online. The majority of our clientele are people who own their own business, work extremely long hours, and don’t have… Read More
2017-03-01 17:15
Building your company’s reputation use to be based on how well you could sell yourself. You would network, go to events, conventions, trade shows, and contribute to society.  Sort… Read More

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